Disney Business Model – How Does Disney Make Money?

Whether you’re 6 years old or 60 years old, Disney must be the happiest spot for you. Don’t you agree? Yes!!! Disney is filled with entertainment and excitement. People can discover all the things under one roof such as movies, events, theme parks, characters, shopping, videos, music and whatnot. Kids and teens are having lots and lots of fun at Disney. They’re spending time watching their favourite Disney movie and shopping for their favourite character tees.

“Walt Disney” was a popular American motion movie and television producer and showman. Walt Disney is recognised as a pioneer of animated and cartoon movies. It includes Mickey Mouse, Snow White, etc. Walt Disney is the creator of the exciting and amazing amusement parks Disneyland, Disney World and a lot more.

What is Disney?

The Walt Disney Company” is often known as “Disney”. It is a leading American diversified company, headquarters is located in California. Originally, Walt Disney was founded on Oct 16th, 1923 by two brothers “Walt” and “Roy O”. All it started with the Mickey Mouse character and starred in many Disney films. This was the first character represented by Disney. The company has extended its wings by introducing other animated films in 1934. Snow White, World War II and Seven Dwarfs are animated. From them to now, Disney is ruling the entertainment work and making good profits. It’s no surprise that Disney is the largest and leading media company in the world. The Disney net profit is $130 billion in 2020.

Wandering how Disney is earning billions of dollars? Yes!!! Let’s have a look.

How does Disney Make Money?

Disney’s recent earnings are making the investors happy. It is generating more and more profits since the beginning. Disney Plus subscribers are charged $7 per month or $70 per year. However, Disney+ has over 9 million subscribers on Aug 3, 2020. Currently, Disney+ has more than 300 million active users. 

Disney Business Model

The Walt Disney Company has earned over $130 billion in 2020. The company operates through multiple business segments. The important business segments are parks, media networks, movies, experiences and products. Let’s discuss them

Media Networks

“Disney Media Networks” is the primary subsidiary of Disney Co. The media and entertainment network consists of several television networks such as National Geographic, ESPN and more. It’s no surprise that Media Network is the primary source of income for Disney. As per the analysis, the Media Network business segment has earned $6.6 billion in Q3 2020.

Media Network generates profits through various sources such as affiliate fees, advertisement, licensing and more. This could be a constant and consistent business segment that has several competitors in the market. Disney Media is subject to its strict regulations.

Parks and Resorts

Family vacations at Disney parks and resorts are fun. Currently, Disney has more than 10 theme parks around the world. It includes the Disneyland Resort, Tokyo Disney Resort, Disneyland Paris, and Hong Kong Disneyland.

Disney parks and resorts business segment is making a good income to Disney. The profits are generated through entrance tickets, food, beverages, hotel booking, night-stays and more. The profit for this business segment is not predictable because this may be influenced by several factors like exchange rate, travel condition and a lot more. Due to the pandemic situation, Disney just earned $983 million in Q2 2020. It means 7% of Disney revenue.

Movies

Is there anybody who says NO to movies? Of Course nobody. Irrespective of the age everyone enjoys watching movies and gets relaxed. For a few people, watching movies can be a stress buster. Coming to Disney, the company earned a good income through Studio Entertainment.

Studio Entertainment’s business segment is engaged in the motion picture production and distribution via “The Walt Disney Picture ”, “Marvel”, “Touchstone”, “Pixar”, “Twentieth Century Fox”, “UVC banner” and other popular companies. Disney is making good revenue by production and distributing live entertainment, movies, music, etc. The revenue is generated through licensing the pictures to movie theatres, Blu-ray, play tickets and other services. Disney has broken down the world record for selling the movie tickets. Over 40% of the ticket sales in the United States are through cinemas.

Disney Studio Entertainment has earned $1.7 billion in Q3 2020. This segment is considered as 13% of Disney revenue.

Direct-to-consumer and Products

The ultimate mission of “The Walt Disney Company’s Direct to Consumer & International” business segment is to allow customers across the globe with entertainment and excellent products. This business segment includes local and international television networks like Disney, National Geographic, Star, Fox, ESPN and more. Disney has introduced direct-to-consumer streaming services – Disney+, Hotstar, ESPN+ and Hulu. Disney is making good income through various channels such as advertisement, affiliate fees, subscription charges and more.

The Disney licenses their trade names, visual properties and characters to e-commerce and publishers across the globe. On the other hand, the company is running English language centres in China on popular children’s magazines, e-book, etc. Disney has earned income by selling its merchandise on retail and wholesale stores. Disney has earned $40 billion on Q3 2020. It means 30% of the total Disney revenue. 

Disney’s Recent Developments

Hope you got a clear understanding of how does Disney make money. Now let’s discuss the recent developments introduced by Disney.

The company announced that Disney has earned good subscribers on Disney+. In their press release, the company has indicated that Disney+ has more than 57.5 million subscribers as of Q3 2020. Also, Disney has mentioned the other income source is through theme parks, resorts, movies and more after re-opened.

Wrapping Up

Disney company is a diversified media and global entertainment organization that operates various products such as theme parks, movies, resorts, broadcasting and more. On the other hand, Disney is conducting live entertainment events and broadcast through its effective digital-content streaming services. The company has generated over $130 million in revenue as of Q3 2020. Disney has an amazing business model. Simply put, the company has earned money through media networks, studio-entertainments, parks, resorts, direct-to-consumer and products. The revenue graph is increasing every year as Disney is offering excellent services such as entertainment, products and a lot more to customers.

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